The wisconsin association of convention and visitors bureaus is organized to provide cooperative action among the state's premier destination marketing organizations to enhance wisconsin's tourism industry through the professional promotion of its attractions, benefits, and beauty.

Chambers of Commerce & Business Leagues

Wisconsin association of convention & visitors bureaus(wacvb) initiates educational programs for the public to increase awareness and appreciation of tourism as one of wisconsin's leading economic generators. wacvb also orchestrates coordinated regional promotion of the state as a meetings and convention destination.