Organized for the purpose of advancement of interests for auto & truck dealers and to provide continuing education & other services to members.

Member services - expenses on behalf of membership for government and industry relations, research, counseling and legal assistance, education seminars and materials for members member conferences and meetings - regional meetings throughout wisconsin for full membership expenses are allocated to watda services, inc. , wisconsin automobile and truck dealers insurance trust, inc. And the foundation of the wisconsin automobile and truck dealers association, inc. ; provide management services to these affiliated organizations that provide members of watda with watda endorsed products and services. communications - public relations expenditures, preparation and distribution of reference manual and newsletter, and informational mailings to full membership.