Alde inspires, educates and mentors the christian fundraising community to spark generosity for mission.

Christianity , Philanthropy , Religion

Alde is one of the nation's leading organizations of christian development executives. The membership consists of more than 700 professionals in the areas of fundraising and communications. During the year alde provided education, training, and professional growth through its annual conference held in norfolk, virginia. Attendance was lower than budgeted. Enhanced membership engagement and the branding initiative have proven to be smart moves as membership has increased and member retention holds steady and meets industry benchmarks. Enlighten essentials has brought in several new members which was a goal of the program.